The UK television commercial for Cadbury Roses chocolates was a re-interpretation of the classic fairy tale Goldilocks and the Three Bears. Expecting to find Goldilocks in Baby Bear’s bed, the family of bears get a pleasant surprise to find instead, she has left them a box of Cadbury Roses chocolates.

M.E.G. created three realistic grizzly bear character suits that could be filmed live on set. Each bear character suit had performers inside and featured foam muscle construction, sculptured paws and head, as well as detailed fabric fur to create the grizzly bear coat.